AMA TV: The Marketing Channel

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  • AMA TV: Gap Goes Back to Basics

    Attention Marketers: AMA TV brings you another great episode of marketing news and insights. Hear about big brands, networking and customer loyalty! This week hear how Gap is going back to basics and expanding their international presence, just in time for the holidays-networking, GfK Custom Research's 3 keys to help ensure a successful customer loyalty program, where you can get tips on boosting your bottom line, and learn best practices and pitfalls behind managing the brand called you- we’ll tell you when and where!

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