AMA TV: The Marketing Channel

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  • Sitting Down With Dennis Dunlap

    Dennis Dunlap has served as the AMA’s chief executive for 15 years. In December 2013, he announced his plans to retire from the AMA in 2015. Recently, we checked in with him as he hands over the reins to his successor, Russ Klein, and transitions to the role of CEO Emeritus. Here, he reviews his tenure, and shares his perspective on how the AMA can work to keep pace with the marketing industry’s evolution.

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